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    News — #staywithsmall

    #staywithsmall Soulfire Project

    As a small business made up of family members, and extended family members comprised of artists and artisans who create beautiful things with their hands, we empathize with many others like us who are currently trying to keep afloat during these trying times of the coronavirus. It’s important in this age to support each other in any way we can, which is why we enjoy sharing the fruits of those dear to us in this space here. 

    Today, we are celebrating the release of The Soulfire Project’s latest album No Borders. The Soulfire Project includes members of the Morgan family who have been neighbors and lifelong friends of ours here in Napa.


    The band is a multi-cultural, nomadic music experience that fuses reggae and cumbia with folk, Afro-Latin, and Caribbean elements, weaving a tapestry of world music that embraces the resilience of the human spirit. With one fist raised in solidarity and the other hand inviting us to join the movement, the group’s powerful blend of world beats and infectious harmonies stand out as a passionate call for coherence between consciousness and action.

     


    Touring the Americas since 2009 in their home/studio, a converted 1979 school bus that runs on used vegetable oil and solar power, The SoulFire Project has grown from the street, to the stage, to world music festivals in Central America, Europe and the US.

    Interweaving musical genres and languages, with songs in English, Spanish and Portuguese, the new album features musicians from 13 countries, jumping all kinds of geographical borders as well.

    LISTEN HERE NOW! ENJOY!

    More information on Soulfire Project

     

    There is a new hashtag roaming the social media circuits these days called #staywithsmall. It arose in response to the current pandemic as businesses across the nation found themselves shuttering their doors to shelter in place, or local artists and creators were forced to utilize new ways to spread the word about their products, creations, and art online. In support of #staywithsmall we are temporarily turning our blog into a place to share profiles of small businesses we adore. If you’d like to be featured, contact us at yes@sergiolub.com.

    #staywithsmall Jendala

    Jendala

    There is a new hashtag roaming the social media circuits these days called #staywithsmall. It arose in response to the coronavirus pandemic as businesses across the nation found themselves shuttering their doors to shelter in place at home. Many of these businesses are our wholesalers, a segment of the industry that’s been seriously economically affected by our current reality. #staywithsmall has emerged to remind buyers that small businesses need our help right now and that shopping solely on big conglomerate sites such as Amazon doesn’t do much toward the greater good. In support of #staywithsmall we are temporarily turning our blog into a place to share profiles of small businesses we adore. If you’d like to be featured, contact us at yes@sergiolub.com.

    Our first subject is a dear friend of ours, Jendala, a vivacious force to be reckoned with whose lifelong love of fire transmuted to an early career as a firefighter before forging her current role as a torch-bearing artisan. In her Healdsburg, California studio she creates beautiful up-cycled metal art gifts that touch the soul and offer positive motivation like her gratitude chimes that buyers can customize with words of their liking. The chimes, hung with bells, make awesome patio mobiles for the young at heart.

     

    Speaking of the young, right now she’s offering special Kits for Kids, a perfect creative activity for children bored to death in quarantine. For $40, the kits come with supplies to make 4 chimes. Jendala likes the idea of making one for the self and then gifting the others to those special essential workers in our lives who keep things running smoothly at great risk to their lives: postmen, grocery clerks, and so on. Right now, she’s also granting 50% off at checkout with the coupon code HIGHVIBE.

    Jendala’s love of kids goes further than simply selling them something fun to do. Her non-profit organization Heartizens is all about providing nurturing spaces for kids to build resilience through art, gratitude and community. The project-based creative learning program is grounded in empowerment, kindness, compassion, good deeds and clear communication. Stop by online (we all definitely have the time) and check it out.

    It’s nice to know that there are people in the world who strive to make a living making other people happy. Especially in times like these when every little smile goes an extra long way.